Case Study

Lady Fines is a groundbreaking disability-inclusive apparel brand dedicated to empowering and celebrating individuals, regardless of their physical abilities. This innovative brand is revolutionizing the fashion industry by creating clothing that is not only stylish but also functional, comfortable, and accessible for everyone.

With a mission to break down barriers and challenge societal norms, Lady Fines embarked on a journey to redefine fashion. The message behind the brand is that fashion should be a form of self-expression that knows no boundaries, and they are committed to making this vision a reality.

Lady Fines partnered with The BCPR Group to spearhead their launch PR strategy. This partnership aimed to amplify Lady Fines' message of inclusivity and empowerment across various media platforms, reaching local audiences. 

Notable Placements: Tampa Bay Times, St. Pete Catalyst, ABC Action News, Spectrum Bay News 9, Yahoo News, WFLA-TV, Tampa Hoy, WTSP-TV, and more.