public relations is our passion.

Public relations has become an essential part of many brands marketing strategy, yet few know how to leverage it to its full potential. The BCPR Group has helped countless businesses organize their PR activities, make strategic decisions, and craft their story to resonate with their brand.

As experts in media relations, we have accumulated hundreds of relationships with media members over the years. Media relations involves crafting your message (a pitch), identifying the right contact (reporter, blogger, editor), and working with them to tell your story. The end result is a news article, TV segment, blog post, etc.

With the media landscape evolving, producing your own written content is key to securing media placements. Our team specializes in helping craft, rework and refine written content on behalf of your organization. We work alongside your team to ensure written materials are reflective of your "voice" and representative of your brand. 

Public relations revolves around building connections and mutual support. The BCPR Group was established with a focus on providing consultancy services to fellow PR firms, a commitment we continue to uphold. We take pride in collaborating with other PR agencies, readily joining their teams whenever necessary for specific projects.